Wednesday, March 21, 2018

Competition or Opportunity?

One of the most difficult obstacles faced by small businesses is competition. We would like to believe that we are the best at what we do or sell the best products and because of that; we push forward to present our products or services. We follow good business practices, advertise, join business groups, and try everything under the sun to let everyone know how good our products and services are. However, when we do not get the customers we often ask ourselves, what are we doing wrong? Most of the time we will blame it on the competition.

Have you ever consider taking advantage of the competition? All of us have something that we can offer that the competition does not offer; most often refer to that as “a niche”. In reality, a niche could be a combination of products and services not offered “as such” by the competition. In order to find out what it is you will have to study your competition, your own business, and the needs of your clients. More often than not, that study will reveal where your weaknesses are giving you an opportunity to improve those areas.

At SBNAI (Small Business Network Administrators International), we have learned to look at the competition as an opportunity to improve our business. Being a small organization gives us the advantage to adjust our business model quickly. Often we “partner” with the competition to provide a good combination of products and services to our clients. That partnership often results in a win-win situation to our clients and us.

Our company specializes in Web Design, Hosting, Mobile Apps Development, and Domain Registration. We consider other web designers as partners because we can provide them a solid hosting environment and domain registration services without the extra expense associated with hosting services. Other web design related services that we provide are graphics design, content development, and printing services. All of these extras are provided by our partners and makes us a stronger contender. These services along with our unmatched personalized customer service and low cost products puts us on top of the competition.


For more information visit us at https://sbnai.com or write to info@sbnai.com.

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